How do belief systems shape our clients’ lives – and how can coaching help transform them? In her masterclass “Beyond Limits: Coaching the Emotional Architecture of Belief Systems,” Paula King explores how core emotions like fear, shame, and pride anchor limiting beliefs. Through real-world case studies, emotional reframing, and the DCR coaching model, Paula equips coaches with tools to uncover, challenge, and redefine deeply held narratives. This session invites coaches to work at the level of identity, helping clients move from confinement to clarity.

How to increase your Visibility as a Coach

Daniela Sarmiento

What does it really mean to get visible as a coach, and why do so many hesitate? Daniela Sarmiento shares insights from her work as a personal brand and career transition consultant, addressing the internal barriers that keep coaches from showing up – fear of judgment, lack of clarity, or discomfort with self-promotion. In this session, Daniela explores how coaches can build a personal brand that feels authentic and impactful, identify their content pillars, and use storytelling to share their value. She challenges us to see visibility not as self-promotion, but as an act of service – to the people we’re here to help.

Coaching with Cards

How do coaching cards enhance client insight and engagement? What makes them effective in both one-to-one and team coaching settings? In his keynote Andrea Splendori explores the neuroscience behind coaching cards, from disrupting habitual thinking patterns to activating emotional and creative centres in the brain. Drawing on frameworks like solution-focused and narrative coaching, the session shows how cards can support value clarification, mindset shifts, and team dynamics. The talk highlights how visual prompts engage whole-brain learning – boosting memory, emotional connection, and motivation – ultimately helping coaches honour how the brain truly works.

Building Blocks of Communication

Fabio Garganego

What happens when you bring together English-speaking and Italian-speaking teams, give them limited ways to communicate, and ask them to solve challenges under pressure? Chaos, laughter, and unexpected collaboration. In this fast-paced and engaging session, Fabio leads a fun yet revealing team competition that explores how we navigate communication barriers, adapt under constraint, and lead through uncertainty. Designed to be as fun as it is insightful, this session highlights the power of simplicity, creativity, and the universal language of teamwork.

What if not knowing could be your greatest coaching tool? In his session “Strategic Ambiguity: The Power of Not Knowing,” Alan Brereton invites coaches to explore the value of open-ended, lightly structured dialogue. Drawing on research, psychology, and practical examples, he shows how ambiguity – used intentionally – can deepen reflection, avoid premature conclusions, and strengthen client ownership. This keynote challenges us to trust the process, stay with the unknown, and allow meaning to emerge from the space in between.

James McLeod

How can we build stronger, more collaborative relationships in coaching and leadership? James McLeod explores this in his keynote “Increasing the Power of Relationships Through Radical Collaboration.” Drawing on models like Green Zone thinking and the FIRO-B framework, he highlights how trust, openness, and reducing defensiveness can shift team dynamics. With practical tools and coaching strategies, James challenges us to create environments where people connect more deeply and work together more effectively.